THE KING GROUp is a full service marketing communications firm whose projects, in addition to political campaigns include corporate communications and advertising, branding, book and publication design, film and video title design, motion graphics, signage, annual reports, direct mail and point of purchase materials. The firm is also highly respected for its copywriting flair. Among the client roster - past and present - are: Grand Central Books, Armstrong World Industries, National Public Radio, FMC Corporation, Wyeth Laboratories, Smithkline Beecham, Wm. H. Rorer Co., Philadelphia Car Share, Fidelity Bank, CoreStates Financial, CIGNA, The Wharton School, Redevelopment Authority of the City of Philadelphia, Philadelphia Industrial Development Corporation, WXPN, The Pennsylvania Academy of the Fine Arts, Medical Broadcasting Company and KYW Television.